Wednesday, September 2, 2020
Mf0010 Free Essays
Ace in Business Administration â⬠Semester3 MF0010â⬠Security Analysis and Portfolio Management â⬠4Credits (Book ID: B1208) Assignment Set-1 (60 Marks) Q. 1 Frame the venture procedure for an individual of your age gathering. Ans:- It is uncommon to discover speculators putting their whole investment funds in a solitary security. We will compose a custom paper test on Mf0010 or on the other hand any comparative subject just for you Request Now Rather, they will in general put resources into a gathering of protections. Such a gathering of protections is known as a portfolio. Most budgetary specialists stress that so as to limit chance; a speculator should hold an even venture portfolio. The venture procedure depicts how a financial specialist must approach making. Choices as to what protections to put resources into while building a portfolio, how broad the venture ought to be, and when the speculation ought to be made. This is a technique including the accompanying five stages: â⬠¢ Set venture strategy â⬠¢ Perform security examination â⬠¢ Construct a portfolio â⬠¢ Revise the portfolio â⬠¢ Evaluate the presentation of portfolio 1. Setting Investment Policy : This underlying advance decides the investorââ¬â¢s targets and the measure of his investable riches. Since there is a positive connection among hazard and return, the speculation destinations ought to be expressed regarding both hazard and return. This progression closes with the benefit allotment choice: distinguishing proof of the expected classes of monetary resources for thought in the portfolio that the speculator is going to develop. Resource designation includes separating a speculation portfolio among various resource classifications, for example, stocks, bonds and money. The benefit portion that works best for a financial specialist at some random point in his life relies to a great extent upon his time skyline and his capacity to endure chance. Time Horizon â⬠The time skyline is the normal number of months, years, or decades that a speculator will put away his cash to accomplish a specific monetary objective. A financial specialist with a more drawn out time skyline may feel progressively good with a less secure or increasingly unstable speculation since he can brave the moderate monetary cycles and the unavoidable high points and low points of the business sectors. Paradoxically, a speculator who is putting something aside for his high schooler matured daughterââ¬â¢s school training would be less inclined to face an enormous challenge since he makes some shorter memories skyline. Hazard Tolerance â⬠Risk resilience is an investorââ¬â¢s capacity and ability to lose a few or the entirety of his unique interest in return for more prominent expected returns. A forceful financial specialist, or one with a high-hazard resistance, is bound to chance losing cash so as to show signs of improvement results. A traditionalist financial specialist, or one with an okay resistance, will in general kindness speculations that will safeguard their unique venture. The moderate financial specialists keep a ââ¬Å"bird in the hand,â⬠while forceful speculators look for ââ¬Å"two in the bramble. â⬠While setting the venture strategy, the financial specialist likewise chooses the portfolio the executives style (dynamic versus assive administration). Dynamic Management is the way toward overseeing speculation portfolios by endeavoring to time the market and additionally select ââ¬Å¾undervalued? stocks to purchase and ââ¬Å¾overvalued? stocks to sell, in view of e xamination, examination and investigation. Aloof Management is the way toward overseeing speculation portfolios by attempting to coordinate the presentation of a file, (for example, a financial exchange list) or resource class of protections as intently as could be expected under the circumstances, by holding all or an agent test of the protections in the list or resource class. This portfolio the board style doesn't utilize advertise timing or stock choice procedures. 2. Performing Security Analysis : This progression is the security determination choice: Within every advantage type, recognized in the benefit assignment choice, how does a financial specialist select which protections to buy. Security examination includes inspecting various individual protections inside the general classifications of money related resources distinguished in the past advance. One reason for this activity is to distinguish those protections that as of now have all the earmarks of being mispriced. Security investigation is done either utilizing Fundamental or Technical examination (both have been talked about in resulting units). Essential investigation is a strategy used to assess the value of a security by contemplating the monetary information of the backer. It examines the issuerââ¬â¢s salary and costs, resources and liabilities, the board, and position in its industry. As such, it centers around the ââ¬Å¾basics? of the business. Specialized investigation is a technique used to assess the value of a security by considering market measurements. In contrast to principal investigation, specialized examination ignores an issuerââ¬â¢s budget reports. Rather, it depends upon showcase patterns to find out financial specialist estimation to anticipate how a security will perform. 3. Portfolio Construction : This progression distinguishes those particular resources where to contribute, just as deciding the extent of the investorââ¬â¢s riches to place into every one. Here selectivity, timing and broadening issues are tended to. Selectivity alludes to security investigation and spotlights on value developments of individual protections. Timing includes anticipating of value development of stocks comparative with value developments of fixed pay protections, (for example, bonds). Expansion targets building a portfolio so that the investorââ¬â¢s chance is limited. The accompanying table sums up how the portfolio is developed for a functioning and an inactive speculator. [pic] 4. Portfolio Revision : This progression is the redundancy of the three past strides, as destinations may change and recently held portfolio probably won't be the ideal one. 5. Portfolio execution assessment : This progression includes deciding intermittently how the portfolio has performed over some timeframe (returns earned versus dangers caused). Q. From the site of BSE India, clarify how the BSE Sensex is determined. Ans:- SENSEX is determined utilizing the ââ¬Å"Free-glide Market Capitalizationâ⬠philosophy, wherein, the degree of file anytime of time mirrors the free-drift advertise estimation of 30 part stocks comparative with a base period. The market capitalization of an organization is dictated by duplicating the cost of its stock by the quantity of offers gave by the o rganization. This market capitalization is additionally increased by the free-drift factor to decide the free-coast advertise capitalization. The base time of SENSEX is 1978-79 and the base worth is 100 record focuses. This is frequently shown by the documentation 1978-79=100. The count of SENSEX includes isolating the free-coast advertise capitalization of 30 organizations in the Index by a number called the Index Divisor. The Divisor is the main connect to the first base time frame estimation of the SENSEX. It keeps the Index equivalent after some time and is the modification point for all Index alterations emerging out of corporate activities, substitution of scrips and so on. During market hours, costs of the list scrips, at which most recent exchanges are executed, are utilized by the exchanging framework to compute SENSEX on a nonstop premise. Dollex-30 BSE additionally ascertains a dollar-connected form of SENSEX and authentic estimations of this file are accessible since its beginning. (For additional subtleties click ââ¬ËDollex arrangement of BSE indicesââ¬â¢) SENSEX â⬠Scrip Selection Criteria 1. Values of organizations recorded on Bombay Stock Exchange Ltd. (barring organizations characterized in Z gathering, recorded shared assets, scrips suspended on the most recent day of the month preceding survey date, scrips protested by the Reconnaissance branch of the Exchange and those that are exchanged under allowed classification) will be viewed as qualified 2. Posting History: The scrip ought to have a posting history of at any rate three months at BSE. A special case might be conceded to one month, if the normal free-coast advertise capitalization of a recently recorded organization positions in the best 10 of all organizations recorded at BSE. If an organization is recorded by virtue of a merger/demerger/amalgamation, a base posting history isn't required. 3. The scrip ought to have been exchanged on every single exchanging day the most recent three months at BSE. Exemptions can be made for outrageous reasons like scrip suspension and so on 4. Organizations that have announced income in the most recent four quarters from its center action are viewed as qualified. 5. From the rundown of constituents chose through Steps 1-4, the main 75 organizations dependent on free-drift advertise capitalisation (avg. 3 months) are chosen just as any extra organizations that are in the best 75 dependent on full market capitalization (avg. months). 6. The sifted rundown of constituents chose through Step 5 (which can be more noteworthy than 75 organizations) is then positioned on outright turnover (avg. 3 months). 7. Any organization in the sifted, arranged rundown made in Step 6 that has Cumulative Turnover of 98%, are barred, insofar as the rest of the rundown has in excess of 30 scrips 8. The separated rundown determined in Step 7 is then arranged by f ree buoy showcase capitalization. Any organization including a load inside this separated constituent rundown of The most effective method to refer to Mf0010, Essay models
Saturday, August 22, 2020
Position of Women who Married Out of India from 1900-1980s Essay
Position of Women who Married Out of India from 1900-1980s - Essay Example [Carol Williams,1999]. There had been developing difference in the prosperity of individuals, especialy ladies between indigenous poulations and different populaces. By and large, the uniqueness in prosperity between the coordinated save/non-hold sets was fundamentally the same as the dissimilarity between the total arrangement of stores and other Canadian people group. This seems to recommend that no noteworthy part of the uniqueness among holds and different networks can be credited to either area or populace size. When net topography was considered, in any case, we saw that hold networks closer urban territories were progressively like their non-save coordinated network than saves in increasingly disconnected pieces of the nation. With scarcely any eminent exemptions, the differences among holds and their non-save network matches expanded with geographic detachment. [ White and Maxim, 2007] The Indian Act (An Act regarding Indians), R.S., 1985, c. I-5, is a Canadian resolution that worries enlisted Indians (that is, First Nations people groups of Canada), their groups, and the arrangement of Indian stores. The Indian Act was established in 1876 by the Parliament of Canada under the arrangements of Section 91(24) of the Constitution Act, 1867, which gives Canada's government selective power to enact according to Indians and Lands Reserved for Indians. The Indian Act is controlled by the Minister of Indian Affairs and Northern Development.[ Report of the Royal Commission on Aboriginal Peoples, page 25] In 1876, the Canadian Parliament revised the Indian Act to build up patrilineality as the measure for deciding Indian status and every single equivalent right of Indian individuals to partake in band government, approach band administrations and programs, and live on the stores. [Barker, Joanne, 2006]. As per this Act, a lady wedding a non-Indian would lose her Indian status and rights.Often, she was alienated by her own family and society. In any case, on the request of Women's Rights and Human Rights Acitivsts, there were numerous corrections in the Indian Act from 1983 to 1985.These alterations somewhat turned around the 1876 rules for getting Indian status. Male-ruled band committees and Indian associations challenged the ladies and their partners. They were blamed for being complicit with a long history of colonization and bigotry that forced, frequently brutally, non-Indian standards and establishments on Indian people groups. [Barker, Joanne, 2006]. gc.ca. Of the different alterations have been realized in The Indian Act, the most significant is Bill C-31. This specific amandment changed the enrollment framework so qualification was not, at this point dependent on explicitly oppressive principles [DIAND, 1995 ].However, two classes of people were avoided from enlistment under the C-31 arrangements: ladies who picked up status just through union with a status Indian, and later lost it (for example through re-union with a non-Indian); and youngsters whose mother increased Indian status through marriage and whose father is non-Indian. Krosenbrink-Gelissen& Lilianne E have examined the job of Native Women's Association of Canada (NWAC) finally. They investigate the extent of the difficulties that the Constitution and the Canadian Charter of Rights and Freedoms raise for
Friday, August 21, 2020
The Origin and Significance of European Sovereign Debt Crisis Essay
The Origin and Significance of European Sovereign Debt Crisis - Essay Example Without a doubt, in spite of Germany being at the focal point of the source of the European obligation emergency, there were different players who had the power to spare the euro part nations from diving into this emergency. Presentation Manolopoulos (2011) alludes to the European sovereign obligation emergency as a money related emergency which has made some Eurozone nations experience issues in renegotiating individual government obligations except if an outsider mediates. The decade going before 2009 saw the Eurozone make a lot of progress financially with the European Central Bank, ECB accomplishing its strategy destinations. The swelling was kept up at low with a nearly harmony GDP. The utilization of a solitary money diminished the expense of exchanges with the best impact being on domains of nations where monetary associations were serious. In any case, Grahl (2011) noticed that with a solitary money, part nations lose control of their monetary standards. Accordingly, the conversion scale gets fixed and in the midst of intensity issues, the nation would not cheapen or permit devaluation of its cash. During the emergency of the sovereign obligation emergency, Britain was padded against this due to not being an individual from the Eurozone. Besides, these nations lose the control of residential loan fees which impact venture and utilization adequately influencing the economy. It would possibly be gainful if the part economies move at standard. Be that as it may, with errors, with others in downturn while others face swelling, this turns out to be exorbitant. The normal great exhibition of the Eurozone shrouded a portion of these apprehensions and individual exhibitions of these nations. For example, nations contrarily influenced by the Eurozone obligation emergency had expansion paces of above 2% notwithstanding the norma l swelling of the Germany, the biggest economy in the Eurozone being continually being lower than 2% (Grahl 2011). While Germany had progressive development, different nations had household blasts and gone into obligation emergency with Greece being the main loss followed by Ireland, Portugal, Spain and Italy in a specific order, with their record shortfalls being followed back to 1999. These nations obtained for their residential financing from abroad, for example, the lodging improvements in Spain and Ireland and government spending in Italy financed by German family unit reserve funds. These financing was given when these nations couldn't support these obligations over the long haul. Rather than financing human capital and profitable tasks that would prompt higher future returns, the ventures were on open and private utilization and on inefficient development ventures. As indicated by Conquest (2011), money related emergencies coming about because of lodging blasts would typicall y prompt sovereign obligation emergency. Grahl (2011) further contends that sovereign obligation emergency would be additionally moved by fears of governmentââ¬â¢s indebtedness as it would neglect to pay capital and enthusiasm on its bonds. In the long run, capital markets get shut and the administrations compelled to default. The nearby money would then devalue followed by
Wednesday, June 3, 2020
Discuss Slavery And Race Different Societies, Slave Labor - 3300 Words
Discuss Slavery And Race: Different Societies, Slave Labor (Term Paper Sample) Content: Slavery and RaceNameInstitutionSlavery and RaceJane, a university medical graduate wants to move outside her country and work abroad citing better remuneration and healthy working conditions in those superpower countries. She has great passion until she has been able to sway the minds of every peer within her circles, to think of how blurred their future will be if they work within their parent country pinpointing several institutions and organizations faced with strikes every time. As a critic I stand aloof and keenly check on Jane's action .Why does she want to move? How did this superpowers make it to the top? Why are these countries beckoning many youths? Let us break down this present day slavery for better understanding of our topic today.Slavery was an important phenomenon throughout history. Different societies made use of slave labor. Those civilised ancient Islamic societies used slavery as the mainstay of eco nomies. Africa became intimately connected with the history of slavery as a source of slaves and also as an important stage for the establishment of slave societies.A slave by definition is an economic property, a social outsider who is an alien in origin or who has been denied his/her heritage thorough judicial or other sanctions. Slaves were removed a considerable distance from their birthplace, thereby emphasizing their alien origin. The uprooting was as dramatic as the transport of Africans across the Indian Ocean through Sahara desert bundled together, some collapsing and dying on the way. For Islamic countries, religion was a means of categorizing slaves. Those recently acquired were not Muslims or were nominally not Muslims. For Europeans in the era of overseas expansions, slaves were perceived as racially distinct and even more clearly defined as outsiders.Slaves were fundamentally tied to labor. They were to perform any task in t he economy, from the most dangerous menial and laborious tasks assigned to them by their masters. They were speaking instruments of work and coercion was used to force compliance with particular orders. Sugarcane Plantations were established to supply the Europeans with sugar, consequently the captives were to supply the required labor. They were employed in the construction of public works including irrigations schemes. There were also artisans who escaped the manual labor.Slaves did not have the right to their own sexuality and by extension their reproductive capacities. Women and men too were treated as sexual objects. The ability to marry would be closely administered and men on the extreme could be castrated. They could not engage in sexual acts without the masters consent. When slaves could be allowed to have children, biologically they owned them but legally they belonged to their masters. Slave children could be taken away and sold, trained for army or adopted by t he master's family. Slave population had to be replenished because of the short lifespan as a result of hash work conditions, tropical diseases ,unsuccessful castration and travel conditions destined for distant markets also took toll. Another demographic imbalance resulted from fewer women slaves compared to men.Europeans could not enslave each other and had no military capacity to enslave Muslims. They turned their heads to Africans as they needed labor for commercial agriculture on the islands and also conduct mining operations .This led to high levels of prejudice against blacks during and after slavery. Eric Williams in his book, Capitalism and Slavery (1944),argues that slavery causes racism ,but economic motives, not racial impulses caused slavery. Capitalism caused importation of larger number of Africans to be held in bondage of which their labor was the cheapest form available. In the contemporary society, whites are su perior to any other group of people. Subjugated people are portrayed as inferior. Africans became associated with slavery, savagery, paganism, immorality, primitiveness an...
Saturday, May 16, 2020
Is Individuality A Part Of Human Nature Essay - 1540 Words
The importance of individuality is something not just emphasized by human beings, but is deemed a part of human nature. But what really makes a person who they are? Is it the color of one s hair or the contour of his or her face? Along with these genetic traits, comes numerous similarities with parents such as interests and even a person s accent. This idea of individuality, or also known as the self, is the personality and ideas that are in each individual and seem to be embedded genetically inside of his or her genetic code. If this sense of individuality doesn t come from a person s genetic code or parents, then where does it come from and does it truly exist? This sense of self is completely intertwined with human s lives that it completely defines how a person lives his or her life. The idea of the self is real and perceivable due to its direct connection with reality and the impacts that they make on each other. Many people in the world have a preconceived idea that the individ uality, or self, that they have been passed down from their parents. Instead, many of these traits and interests are simply acquired from interacting with his or her own world. A person s love for the outdoors is not passed down genetically, but is instead gained by spending lots of time with his or her own father. This along with likes in movies and music or even a person s fears are all acquired through the people you spend time around. Even a person s dislikes are acquired through theShow MoreRelatedThe Threat of Human Cloning Essay893 Words à |à 4 PagesThe human genome is constructed of four simple chromosomes, each of which is represented by a single capital letter; G, A, C, and T. These simple chemicals are the building blocks of life, and act as the blueprints for one of the most complicated biological structures in the known universe; the human. Strands of these chromosomes billions of letters long provide a uniqueness that guarantees individuality in a swiftly growing world. Is not individuality after all one of the most highly acclaimedRead MoreThe Characteristics Of Humans Are Not Solely Based On Their Genetic Makeup878 Words à |à 4 Pagescharacteristics of humans are not solely based on their genetic makeup. Environmental factors of peopleââ¬â¢s lives play a large factor on their persona; in fact, environmental factors, such as communities and living conditions, could have more of an impact on humansââ¬â¢ personality rather than their genes. In Berrebyââ¬â¢s ââ¬Å"It Takes a Tribeâ⬠, he claims that humans subconsciously join groups to fulfill their sense of belonging (9). On the contrary, in Greenbieââ¬â¢s ââ¬Å"Home Space: Fences and Neighborsâ⬠, he notes how humans needRead MoreAnalysis Of George Orwell s Brave New World Essay1704 Words à |à 7 Pagesconflict between individuality and conformity as a key theme of their dystopian societies, inspired by the totalitarian governments of the early twentieth centur y. This idea is reflected in critic Jenni Calderââ¬â¢s argument that ââ¬Ëthe striking feature of society in both the novels is uniformity and lack of individualismââ¬â¢. In the novels this conflict is presented through the portrayal of state controlled conditioning, the protagonists resisting through expressing their individuality, the conformity/non-conformityRead MoreJohn Lawrence s Philosophy Of Anti Materialism1445 Words à |à 6 Pagesshowcased. With life experience as a tutor D.H. Lawrence chastises modern society in Flat Suburbs, S.W., In the Morning, by disdainfully mocking modern societies structure, societies tendency to blindly follow an expected mold, and lack of personal individuality. Structure defines any societies collective value and belief system. Throughout his life, Lawrence showed his disdain of the modern values and beliefs that were taking hold in the newly emerging industrialized society. In the collection titledRead MoreEssay on Guilty Betrayal in Arthur Koestlers Darkness at Noon1381 Words à |à 6 PagesDarkness at Noon depicts the fallacious logic of a totalitarian regime through the experiences of Nicolas Salmanovitch Rubashov. Rubashov had fought in the revolution and was once part of the Central Committee of the Party, but he is arrested on charges of instigating attempted assassinations of No. 1, and for taking part in oppositional, counter-revolutionary activities, and is sent to a Soviet prison. Rubashov, in his idle pacing throughout his cell, recollects his past with the Party. He beginsRead MoreAnalysis Of The Book Harrison Bergeron By Kurt Vonnegut859 Words à |à 4 Pagestelevision. Then a strong and intelligent young man named Ha rrison Bergeron made the choice to appear on that broadcast and speak against the handicaps before getting shot by the Handicapper General. This story shows that individuality makes perfect equality an impossibility, because human nature can t be suppressed. George Bergeron made a comment stating that ââ¬Å"...maybe dancers shouldnââ¬â¢t be handicappedâ⬠(Vonnegut 1388). He may not have got very far with the idea because of the handicap that scattered hisRead MoreThe Use Of Language In Ayn Rands Anthem1286 Words à |à 6 Pagessole purpose is to serve its needs. The rulers of Equality 7-2521 s society seek to discourage even the realization of individuality; they attempt to inculcate an ant colony mentality in which human beings emulate the self-sacrificial existence of insects serving the overall good of the whole. The authorities wish to expunge from human nature all thoughts of individuality and, as a consequence, all elements of a personal life in action. No one has a personal name; instead each is tagged withRead MoreThe Metropolis Effect On Individuality1315 Words à |à 6 PagesMetropolis effect on Individuality According to Georg Simmel in ââ¬Å"The Metropolis and Mental Stateâ⬠, the dominant economic system, the pressure to maintain independence and individuality, and the overwhelming stimulation an individual experiences in the metropolis, not only has an effect on the individualââ¬â¢s psyche but on their interactions with other metropolitan individuals. Simmelââ¬â¢s views on the effect money economy, ideas of capitalist competition, and division of labor has on individuality correlate toRead MoreKubler-Ross on Gregor Samsa and Meursault1589 Words à |à 7 PagesGregor Samsa and Meursault, are isolated from greater society and forced to acknowledge their individuality. Both Gregor and Meursault have pivotal experiences with denial, the first stage of the grief process, in their respective novels. While Gregor refuses to accept his transformation in order to remain a part of society, Meursault denies God in the religious culture of Algeria, proving his individuality while isolating himself. Gregorââ¬â¢s denial takes place when he prepares for work, ignoring hisRead MoreThe Egoist By Pablo Neruda Summary1293 Words à |à 6 Pagestheir persona, have considered the self an illusion. From their perspective, though humans naturally experience the soul, it does not actually exist. Pablo Neruda espouses a similar view in his poem,ââ¬Å"The Egoist,â⬠written in 1973 as a part of Nerudaââ¬â¢s posthumous collection Winter Garden. Throughout the work, Neruda contrasts the concept of personal identity with the natural world, deeming abandoning oneââ¬â¢s individuality a necessary step to obtaining lasting satisfaction with existence. Neruda conve ys
Wednesday, May 6, 2020
Case - Dr. Beckettââ¬â¢s Dental Office - 2477 Words
1. Situation analysis 1.1 Analysis of the 7 Ps 1.1.1 Product Dr. Beckettââ¬â¢s and her teamââ¬â¢s goal is it, to ââ¬Å"provide superior dentistry in an efficient, profitable manner within the confines of a caring, quality environmentâ⬠as they stated in their mission statement. According to the case study, they offer the complete range of dental care from simple teeth cleaning to complicated dental surgery and implants. 1.1.2 Price The practice is no member of one of the HMOs, because Dr. Beckett was not of the opinion that she could provide the level of service she wanted, at the reimbursements given by the HMO. Therefore she offers now her dental services at a higher price, but therefore also at a higher quality. 1.1.3 Promotion The practiceâ⬠¦show more contentâ⬠¦Besides, there is classical music playing in the background and coffee and tea is provided to the patients. Like this, the customers feel more like guests than patients. During the treatment, patients can listen to music via headphone and they can observe birds through the large windows so they are distracted from the pain that might occur to them. 1.2 Economic Environmental Analysis 1.2.1 The dentist profession The dentist profession is generally considered as a not so much rewarding profession. People, who go to the dentist, generally go there because they have to. Only a small percentage of the population really goes twice a year to the dentist to have a routine check, as it is suggested by the health care organisations. This is simply because they are afraid of the possible pain, a dental treatment can involve. Also the atmosphere in dental practices is mostly quite cold and sterile and the receptionists are unfriendly. That makes patients even less comfortable. Therefore, the idea of Dr. Beckett, to improve the whole service around the dental care is a very good and promising idea. 1.2.2 HMOs Today, more than half of all Americans who have health insurance are enrolled in some kind of managed care plan ââ¬â an organized way of both providing services and paying for them. Different types of managed care plans work differently and include health maintenance organizations (HMOs), preferred provider organizations (PPOs) andShow MoreRelatedDr. Beckettââ¬â¢s Dental Office Case2417 Words à |à 10 PagesLaserna, Kris Marie R. Exserves| Dr. Beckettââ¬â¢s Dental Office Case Study Questions: 1. Which of the eight elements of the services marketing mix are addressed in this case? Give examples of each ââ¬ËPââ¬â¢ you identify. a) Price Dr. Beckett charges higher fees than competitors for better quality of service and refused to become an HMO provider as she feels that it wouldnââ¬â¢t allow her to give the quality she aims to deliver. b) Product their goal as indicated on their mission statement isRead MoreDr. Beckitts Dental Office2895 Words à |à 12 PagesBA 235 Services Marketing Case Solution ~ Dr. Beckettââ¬â¢s Dental Office DR. BECKETTâ⬠S DENTAL OFFICE CASE BACKGROUND Dr. Beckett is a dentistry graduate with high technical expertise. After her studies, she established her dentistry business and she was able to sustain constant revenue with high profit margin. However, in spite of the technical talent she gained from the university, she lacks the core knowledge in business. Since the dentistry industry is rapidly changing due to technology and governmentRead MoreDr. Beckett s Dental Office2610 Words à |à 11 PagesBrice Ashford Abaigeal Quinn Liz Rousseau Tyler Hollingsworth Kyle Hayes Mktg 358 Case #2 Analysis Dr.Beckettââ¬â¢s Dental Office Case Study Questions: 1) Price Dr. Beckettââ¬â¢s overhead was between 70-80% of revenues without including the cost of wages or office rental (p.510). Promotion Dr. Beckett did not use any advertisement. The Physical Environment ââ¬Å"Dr. Beckettââ¬â¢s new office was Scandinavian in design (reflecting her Swedish heritage and attention to detail.) The waiting room and reception area
Tuesday, May 5, 2020
Entrepreneurship and Economic Growth System
Question: Discuss about the Entrepreneurship and Economic Growth System. Answer: Introduction `With the increasing ramification of economic changes and increasing demand of people entrepreneurs are coming up with new ideas and thoughts throughout the time (Audretsch, 2007). It is evaluated that each and every person who want to start up a business need to arrange several resources for the implementation of entrepreneurial activities (Audretsch, Falck, and Heblich, 2011). Luck is a major component which is as necessary as other resources for the success of organization (Parker, 2009). Luck could not define in either quantitative or qualitative terms. It is mere possibilities of positive happening if everything goes right in business. Entrepreneur can be defined as the way to design, launch and run a new idea as new business typically known as the startup company which offer a new kind of product, service to the society and the person who are involved to take lead in such kind of service are called Entrepreneur. In this report Jan Koum is aUkrainian American internet inventor and computer programmer. He is the CEO and Co- founder of Whats app (Malm, 2014). After inventing Whats app which is world famous app developed with a view to make messaging experience of clients effective. He has been following cost leadership and product differentiation strategies to make its products effective in the given business line. However, he always believes in providing customized services to clients. He has depicted that the main key ingredient of making success in business is clients oriented business functioning. He believed in Launching a super new idea at world stage and if it is supposed to be very useful to the society then it will create new wealth simultaneously destroy old industry while ushering in new industry and approaches I have read and searched lot about him and came to know that he has been following effective code of conduct, effective business functioning and inspiring life style. There were several attempts which were adopted by him as how to overcome hurdles and conflicts in effective manner. It has been observed that for the startup companies it is necessary to take all economic decision right which sometime is not possible because of lack of decision making capability. Jan Kaom was born in Kiev, Ukraine and a Jewish origin. In 1997 he was hired by Yahoo as an infrastructure engineer. He worked there for 9 years. Throughout his life, he made several attempts for starting up business. He gave interview in Face book in January 2009 and got failed to get job in the same. Afterward he tried his effort to incorporate an app for the users so that they could easily have conversation with each other in better and effective manner. Whats app became popular in just short span of time. Jan Kaom is also a part of hackers group called w00w00 which is accompanied with talented people (Steve, 2014). He has spirit that would be considered with innovation and risk talking. He has capacity to develop his idea into business by taking risk in order to earn profit. In addition to this, he always identified the opportunities in many ways and in many field of business like textile, investment in share market ,developing social networking site to connect people etc. Jan Kaom grabs the opportunity and implies his idea to develop new product or service or even new industry and create wealth from them. He had a kind of leadership which acquired and deploys all the resources need to accomplish goals and objective. Entrepreneur responsible for all failure and success ,he developed a business plan and to imply such plan he hired human resources acquired raw material and took financial support for the same ( Winograd and Hais, 2014). Jan Kaom is also a part of hackers group called w00w00 which is accompanied with talented people. With the assistance of this group he could be able to grab this innovative idea. He was brought up by his mother who died in 2000 due to her life limit illness. He was dropped from collegeand was inspired by his own ideas and thoughts. He had vision to become entrepreneur. However, his desire to become businessman increased when he got rejection from Face book Corporation after his interview. The main inspiration for his career which he quoted is her mother. He loves his late mother a lot. There were several events in which he was assisted by his co partner Brian Action. He assisted him in each and every field in determined approach (Siromani,et al. 015). Throughout his life he had to face several events which made him stronger. There were some events which could be taken into consideration which reflects his success journey. In Feb 1996- At that time restraining order was granted against Koum in state court. In this incident, there was allegation that he had verbally and physically threatened his girlfriend. This incident put bad impact on his image and resulted into destruction of his brand image in market. In 1997- He was hired by Yahoo as an infrastructure engineer. He worked in this company for 9 years and developed extra ordinary skills. Dec 2008- At this time Koum and his fried Action applied in Face book for a particular job and both got rejected for the same. After a very short span of time, he and his friend both indulged in invention of Whats app. This App was developed with a view to increase the experience of users in messaging. Feb, 2014- After a certain period of time Whats App became popular and this caught face book attention. Zuckerberg asked him for dinner at his home and gave him deal to join Face book board. After that meeting, he entered into strategic alliance with Zuckerberg asked for consideration of USD $19 million. May, 2010- Whats app became world recognized app and theclients numbers were increasing very drastically. It increased total turnover of company very effectively and resulted into core competency in this filed. November 2014-Koum was very enthusiastic in developing a business structured accompanied with CSR practice. He donated $1,000,000 to the Free BSD foundation. He followed effective code of practice in his business functioning. He had to face several up and down in his life which made him stronger. His experience in Yahoo finance helped his analytical thinking process. He learned how to evaluate all internal and external factors for effective running of business. In addition to this, luck factor has also played a very important role. Lets just suppose if face book had hired him in 2009 than in this case he would have not come up with this Whats app idea. Therefore, it could be inferred that whatever happens in life happens for good things. Koum has learned several things form the up and down of his life which has made him the person what he is. As of now, he is working with Face book and providing its employees a direction and vision for the betterment of Face Book Corporation. The Entrepreneurial style and attitude developed by Jan Kaom is completely different from others. He knew all the time what their clients want from his organization. He believes in providing customized products and services to customers. He reflects that consumers are 50% more happy if they are offered customized products for their wants and need as compare to standard products. He divulged that if clients are satisfied with the products and services offered then there will be no hurdle in entrepreneur ways which can restrain him from becoming successful (Valliere and Peterson, 2009). He also follows Entrepreneurial Theory that if risk associated with return is very less than a businessman should indulge in taking that risk. (Hannafey, 2003). Risk and return are the two important aspects which should be taken into consideration very carefully (Ucbasaran, 2007). It was found that Jan Kaom developed an innovative business which was completely different from others in the market. Theref ore, the success of business were totally based upon the product differentiation and cost leadershipskills. He had been providing its services and products at very cheap cost which eliminate all possible messaging problems and enhanced messaging experiences effectively (Horton, 2014). Entrepreneur is the persons who is ready to take high amount of risk from his business functioning ( Bowen and Clercq, 2008). It is the person who is ready to take the risk for creating value on the investment amount. He never took high amount of risk in its business. He was always open with analyzing internal and external factors of business. He has showcased that risk is related with the chance of adoption of products offered in market. If products are accepted then it will result into increment of total turnover of the company. It has been envisaged that risk and return both are parallel to each other. It is the fact that if a person wants to earn money on its investment then he should take level of risk required for the same. After his experience in Yahoo he learned how to manage things and how to make analysis of market. It has helped him to reduce the considerable amount of risk which has showcased how a business could be successful with less uncertainty (Liukkonen, 2016). After analyzing all the information about Jan Kaom it is observed that he sold more than $ 2.4 billion worth of Face book stocks (Wagner, 2015). It has been considered that he has financial stocks of more than $ 40 million property. He has invested his 50% capital in several technical businesses with a view to make effective use of his capital (Steyaert, 2007). He owns numerous assets around the world. In addition to this, Face book has also offered high amount of stock ownership which is computed to be around $ 5 billion more. `I have researched numerous factors and figures which has divulged how Jan Kaom has become successful businessman. It is considered that luck has played an effective role in the success of Jan Kaom. By evaluating all the data and detail analysis of this report I came to realize that his success depends half on his hard work and half on his luck. Luck has played a pivotal role in his success. There are several times when he got caught in unfavorable situation which surely reflects loss to his business. There was a time when he was rejected from Face book when he applied for job. After that, he indulged in developing Whats app for the users. It was his luck which forced him to make efforts for his success. Over the past 20 years he had built a strong career first one was related with experience in yahoo finance and other one is related with developing Whats app for the users. There are several learning things which we could get from the past experience and milestones of Jan Kaom .As per my perception he has achieved tremendous success in his life. He has acquired several unexpected things in life which he never desired for. However, his hard work and his skills have reflected how dedicated he is for his work. He started his career being an employee earning vey less salary and now he has become world top most entrepreneur. Now in the end it would be inferred that success cannot be achieved mere with hard work but there is need a push of luck which make business successful. References Audretsch, D. B. (2007). The Entrepreneurial Society Oxford. Oxford University Press. Audretsch, D.B.O., Falck, S., Heblich. (2011). Handbook of Research on Innovation and Entrepreneurship. Cheltenham, UK: Edward Elgar. Berkowski, G., (2014).How to Build a Billion Dollar App: Discover the secrets of the most successful entrepreneurs of our time. Hachette UK. Bowen, H. P., and Clercq, D. D. (2008). Institutional context and the allocation of entrepreneurial ef f o r t. Journal of International Business Studies 39: 747767. Hannafey, F.T. (2003) Entrepreneurship and ethics: A literature review, Journal of Business Ethics, 46(2): 99-110. Malm, S. (2014). The Ukrainian immigrant on foodstamps and the Facebook reject: The rise of the WhatsApp duo and how they sold their messaging service for $19 BILLION. Retrieved on: 1 april 2017. From : https://www.dailymail.co.uk/news/article-2563513/From-food-stamps-billionaire-How-WhatsApp-founder-went-struggling-immigrant-founder-19bn-messaging-service.html. Parker, S. (2009). The Economics of Entrepreneurship. Cambridge: Cambridge University Press. Siromani, U., Thasian, T., Isaac, R., Selvaraj, K.G., Daniel, D., Mammen, J.J. and Nair, S.C., (2015). WhatsApp: A new tool for recruitment and retention of voluntary blood donors.International Journal of Advanced Medical and Health Research,2(1), p.72. Steve, O. H. (2014). Inside The Billion-Dollar Hacker Club. Retrieved on: 1 april 2017. From: https://techcrunch.com/2014/03/02/w00w00/. Steyaert, C. (2007) Entrepreneuring as a conceptual attractor? A review of process theories in 20 years of entrepreneurship studies, Entrepreneurship and Regional Development, 19(6): 453-477. Ucbasaran, D. (2008) The fine science of entrepreneurial decision-making, Journal of Management Studies, 45(1): 221-237. Valliere, D., and Peterson R. (2009). Entrepreneurship and economic growth: Evidence from emerging and developed countries. Entrepreneurship Regional Development 21:5 : 459 480. Wagner, K. (2015). WhatsApp's Jan Koum Sold $274 Million in Facebook Stock Last Week. Retrieved on: 1april 2017. From: https://www.recode.net/2015/11/30/11621012/whatsapps-jan-koum-sold-274-million-in-facebook-stock-last-week. Winograd, M. and Hais, M., (2014). How millennials could upend Wall Street and corporate America.Brookings Institute.
Sunday, April 19, 2020
The Downfall Of China Essay Example For Students
The Downfall Of China Essay China is the perfect example of what happens when one leader is given to much power. The leaders of China were each very afraid of social reform, and the consequences that outside influence may have on their customs. As a means of initiating reform, they shut the entire Western world out almost completely. At the time it was a move that served China well but in the long run it was the downfall of China. While blindfolded, the Chinese were unable to see the great advancements of the Western world. With an egocentric government, the Chinese citizens were neglected outside of the palace walls and the country fell to shambles. Instead of stimulating economic growth the government suppressed it as the rest of the world advanced. While focused on fear of internal rebellion the Chinese leaders overlooked the status of their army and were not prepared for the rest of the world as they fell so far behind in almost every advancement. Had China remained in contact with the Western world it woul d have been possible for them to be as advanced a civilization as the Western world. As the Chinese government had their head buried in the sand with worry over losing control of their empire, they neglected to maintain the basic essentials of a functional country. All of Chinas canals eventually decayed as they were left unrepaired for years, the ironworks that China once prided itself one became obsolete with out a second look, and the army itself was no match for any Western army. The merchants were of no avail to the poor Chinese civilians as their profits on land and education. Upon shutting out the rest of the world China had forbidden the use of a printing press. The expression of social criticism and news of the outside world was banned. The people of China had no idea what was happening. When the doors had been shut from the outside world Europe was not as highly advanced as China. Europeans lived in crowded cities with rodents and foul odors. The Chinese for a period of ti me lived with the fresh scent of flowers and tea. As China internally decayed the citizens had nothing to compare it to for they had always been ahead of Europe in almost everything for so many centuries. After the thirteenth century Western civilization flourished. In Western Europe the governments encouraged industrial growth and individual commerce as a means of keeping ahead of the competition. With each distinct country competing with each other a variety of individual trades were created eventually sparking the Industrial Revolution. As a result of heavily trading around the world, each country became very wealthy, and as such their internal economies grew. In Great Britain without government suppression on individual companies they were able to build the most powerful navy in the world, and colonize in many different countries. As China was suffering from economic rot, they paid no attention to the world around them. They did not realize that the rest of the world was waiting to conquer China and divide the winnings. When Chinese officials refused to continue trading with the British they initiated the Opium Wars. The final result of the Opium War was almost devastating. They were forced to sign an unfair treaty with Britain. Under the treaty, the opium trade was legalized and the Guangzhou monopoly was ended as Xiamen, Ningbo, Fuzhou, and Shanghai was also opened to trade. The island of Hong Kong became a British base and Britain established the right to supervise and inspect a published tariff structure on Chinas trade. Finally, China, already reeling from trade imbalance, was compelled to pay a war indemnity of $21 million. China was very focused on keeping the Japanese and Portuguese pirates away from their shores. While they were distracted every other European country continued to build their armies at a rapid speed. With new technology, the Western world left China behind and continued to invent more lethal weapons. As China was busy fighting off predators they had no extra time to keep up. As all of their iron factories were obsolete they had no cost, efficient method. Because of their military weakness they lost all of the Opium Wars which resulting in crippling economic losses. Thinking that things couldnt get worse internal upset led to the Taiping Rebellion, which resulted in the deaths of twenty million people. The loss was yet another drastically unfavorable blow to the Chinese economy. Shortly following the Taiping Rebellion the Sino-Japanese War of 1894-1895 further damaged China. The rest of the world was just waiting to take a piece of China at this point. The Boxer Rebellion only made their situation worse. The Chinese needed reform and fast. It wasnt until January first, 1912 that Dr. Sun Yat-sen was to be sworn in as the first president of the provisional government of Chinas new Republic. .ufd6f9ac18b87faf08150fc237fbefa8d , .ufd6f9ac18b87faf08150fc237fbefa8d .postImageUrl , .ufd6f9ac18b87faf08150fc237fbefa8d .centered-text-area { min-height: 80px; position: relative; } .ufd6f9ac18b87faf08150fc237fbefa8d , .ufd6f9ac18b87faf08150fc237fbefa8d:hover , .ufd6f9ac18b87faf08150fc237fbefa8d:visited , .ufd6f9ac18b87faf08150fc237fbefa8d:active { border:0!important; } .ufd6f9ac18b87faf08150fc237fbefa8d .clearfix:after { content: ""; display: table; clear: both; } .ufd6f9ac18b87faf08150fc237fbefa8d { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ufd6f9ac18b87faf08150fc237fbefa8d:active , .ufd6f9ac18b87faf08150fc237fbefa8d:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ufd6f9ac18b87faf08150fc237fbefa8d .centered-text-area { width: 100%; position: relative ; } .ufd6f9ac18b87faf08150fc237fbefa8d .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ufd6f9ac18b87faf08150fc237fbefa8d .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ufd6f9ac18b87faf08150fc237fbefa8d .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ufd6f9ac18b87faf08150fc237fbefa8d:hover .ctaButton { background-color: #34495E!important; } .ufd6f9ac18b87faf08150fc237fbefa8d .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ufd6f9ac18b87faf08150fc237fbefa8d .ufd6f9ac18b87faf08150fc237fbefa8d-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ufd6f9ac18b87faf08150fc237fbefa8d:after { content: ""; display: block; clear: both; } READ: Who Is the Tragic Hero, Antigone or Creon? Essay We will write a custom essay on The Downfall Of China specifically for you for only $16.38 $13.9/page Order now Crippling defeat during the Sino-Japanese War of 1894-95It was ignorant on Chinas part to assume that Europe wouldnt try to colonize their country. Had China not shut out the Western world they would have been able to keep advancing their armys equipment. As a result they might have been able to fight off the British and the French during the Opium Wars. The Russians would have been happy to assist in return for a trading agreement. Fortunately China ended up with a new Republic and managed to maintain order and participate in the last years of the Industrial Revolution. In closing, had China not shut out the Western world as a means of defense they might have been one of the leading countries in the world today. Political Issues
Saturday, March 14, 2020
Biography of Audrey Hepburn, Elegant Actress
Biography of Audrey Hepburn, Elegant Actress Audrey Hepburn (May 4, 1929ââ¬âJan. 20, 1993) was an Academy-Award winning actress and a fashion icon in the 20th century. Having almost starved to death in the Nazi-occupied Netherlands during World War II, Hepburn became a goodwill ambassador for starving children. Considered one of the most beautiful and elegant women in the world then and now, Hepburns beauty shone through her doe eyes and contagious smile. A trained ballet dancer who never performed in a ballet, Hepburn was Hollywoodââ¬â¢s most sought-after actress in the mid-20th century. Fast Facts: Audrey Hepburn Known For: Famous 20th-century actressAlso Known As: Audrey Kathleen Ruston, Edda van HeemstraBorn: May 4, 1929 inà Brussels, BelgiumParents: Baroness Ella van Heemstra, Joseph Victor Anthony RustonDied: Jan. 20,1993 inà Vaud, SwitzerlandNoted Films: Roman Holiday, Sabrina,à My Fair Lady, Breakfast at Tiffanyââ¬â¢sAwards and Honors: Academy Award for Best Actress and Golden Globe for Best Actress (Roman Holiday, 1954), BAFTA (The Nuns Story, 1960), Jean Hersholt Humanitarian Award (1993), Emmy Award for Outstanding Individual Achievement ââ¬â Informational Programming (Gardens of the World with Audrey Hepburn, 1993)Spouse(s): Mel Ferrer (m.à 1954ââ¬â1968), Andrea Dotti (m.à 1969ââ¬â1982)Children: Sean Hepburn Ferrer, Luca DottiNotable Quote: The beauty of a woman must be seen from in her eyes because that is the doorway to her heart, the place where love resides. Early Years Hepburn was born the daughter of a British father and a Dutch mother in Brussels, Belgium, on May 4, 1929. When Hepburn was 6 years old, her father Joseph Victor Anthony Hepburn-Ruston, a heavy drinker, deserted the family. Hepburns mother Baroness Ella van Heemstra moved her two sons (Alexander and Ian from a previous marriage) and Hepburn from Brussels to her fatherââ¬â¢s mansion in Arnhem, Netherlands. The following year in 1936, Hepburn left the country and moved to England to attend a private boarding school in Kent, where she enjoyed dance classes taught by a London ballet master. In 1939, when Hepburn was 10, Germany invaded Poland, beginning World War II. When England declared war on Germany, the Baroness moved Hepburn back to Arnhem for safety. However, Germany soon invaded the Netherlands. Life Under Nazi Occupation Hepburn lived under Nazi occupation from 1940 to 1945, using the name Edda van Heemstra so as not to sound English. Still living a privileged life, Hepburn received ballet training from Winja Marova at the Arnhem School of Music, where she received praise for her posture, personality, and performance. Life was normal at first; kids went to football games, swim meets, and the movie theater. However, with half a million occupying German soldiers using up Dutch resources, fuel and food shortages were soon rampant. These scarcities caused the Netherlands child death rate to increase by 40 percent. In the winter of 1944, Hepburn, who had already been enduring very little to eat, and her family were evicted when Nazi officers seized the Van Heemstra mansion. With most of their wealth confiscated, the Baron (Hepburnââ¬â¢s grandfather), Hepburn, and her mother moved to the Baronââ¬â¢s villa in the town of Velp, three miles outside of Arnhem. The war affected Hepburnââ¬â¢s extended family as well. Her Uncle Otto was shot to death for attempting to blow up a railroad. Hepburnââ¬â¢s half-brother Ian was forced to work in a German munitions factory in Berlin. Hepburnââ¬â¢s half-brother Alexander joined the underground Dutch resistance. Working for the Dutch Resistance Hepburn also resisted Nazi occupation. When the Germans confiscated all the radios, Hepburn delivered secret underground newspapers, which she hid in her oversized boots. She continued ballet and gave recitals to make money for the resistance until she was too weak from malnutrition. Four days after Adolf Hitler ended his life by committing suicide on April 30, 1945, the liberation of the Netherlands took place- coincidentally on Hepburnââ¬â¢s 16th birthday. Hepburnââ¬â¢s half-brothers returned home. The United Nations Relief and Rehabilitation Administration brought boxes of food, blankets, medicine, and clothes. Hepburn was suffering from colitis, jaundice, severe edema, anemia, endometriosis, asthma, and depression. With the war over, her family tried to resume a normal life. Hepburn no longer had to call herself Edda van Heemstra and went back to her name of Audrey Hepburn-Ruston. Hepburn and her mother worked at the Royal Military Invalids Home. Alexander (age 25) worked for the government in reconstruction projects while Ian (age 21) worked for Unilever, an Anglo-Dutch food and detergent company. Rise to Fame In 1945, Winja Marova referred Hepburn to Sonia Gaskellââ¬â¢s Ballet Studio ââ¬â¢45 in Amsterdam, where Hepburn studied ballet for three more years. Gaskell believed that Hepburn had something special; especially the way she used her doe eyes to captivate audiences. Gaskell introduced Hepburn to Marie Rambert of Ballet Rambert in London, a company performing night revues in London and international tours. Hepburn auditioned for Rambert and was accepted with scholarship in early 1948. By October, Rambert told Hepburn that she did not have the physique to become a prima ballerina because she was too tall (Hepburn was 5-foot-7). Plus, Hepburn didnââ¬â¢t compare to the other dancers since she had begun serious training too late in her life. Ups and Downs Devastated that her dream was over, Hepburn tried out for a part in the chorus line in High Button Shoes, a zany play at Londonââ¬â¢s Hippodrome. She got the part and performed 291 shows, using the name Audrey Hepburn. Afterward, Cecil Landeau, producer of the play Sauce Tartare (1949) had spotted Hepburn and cast her as the girl walking across the stage holding up the title card for each skit. With her impish smile and large eyes, she was cast at higher pay in the playââ¬â¢s sequel, Sauce Piquant (1950), in a few comedy skits. In 1950, Hepburn modeled part-time and registered herself as a freelance actress with the British film studio. She appeared in several bit parts in small movies before landing the role of a ballerina in The Secret People (1952), where she was able to show off her ballet talent. In 1951, the famed French writer Colette was on the set of Monte Carlo Baby (1953) and spotted Hepburn playing the small part of a spoiled actress in the movie. Colette cast Hepburn as Gigi in her musical comedy play Gigi, which opened on Nov. 24, 1951, on Broadway in New York at the Fulton Theater. Simultaneously, director William Wyler was looking for a European actress to play the lead role of a princess in his new movie, Roman Holiday, a romantic comedy. Executives in the Paramount London office had Hepburn do a screen test. Wyler was enchanted and Hepburn got the role. Gigi ran until May 31, 1952, earning Hepburn a Theatre World Award and plenty of recognition. Hepburn in Hollywood When Gigi ended, Hepburn flew to Rome to star in Roman Holiday (1953). The movie was a box-office success and Hepburn received the Academy Award for Best Actress in 1953 when she was 24 years old. Capitalizing on its newest star, Paramount cast her as the lead in Sabrina (1954), another romantic comedy, directed by Billy Wilder and in which Hepburn played a Cinderella type. It was the top box-office hit of the year and Hepburn was nominated for Best Actress againà but lost to Grace Kelly in The Country Girl. In 1954, Hepburn met and dated actor Mel Ferrer when they co-starred on Broadway in the hit play Ondine. When the play ended, Hepburn received the Tony Award and married Ferrer on September 25, 1954, in Switzerland.ââ¬â¹ After a miscarriage, Hepburn fell into a deep depression. Ferrer suggested she return to work. Together they starred in the film War and Peace (1956), a romantic drama, with Hepburn getting top billing. While Hepburnââ¬â¢s career offered many successes, including another Best Actress nomination for her dramatic portrayal of Sister Luke in The Nunââ¬â¢s Story (1959), Ferrerââ¬â¢s career was on the decline. Hepburn discovered she was pregnant again in late 1958à but was on contract to star in a Western, The Unforgiven (1960), which began filming in January 1959. Later that same month during filming, she fell off a horse and broke her back. Although she recovered, Hepburn gave birth to a stillborn that spring. Her depression went deeper. Iconic Look Thankfully, Hepburn gave birth to a healthy son, Sean Hepburn-Ferrer, on January 17, 1960. Little Sean was always in tow and even accompanied his mother on the set of Breakfast at Tiffanys (1961). With fashions designed by Hubert de Givenchy, the film catapulted Hepburn as a fashion icon; she appeared on nearly every fashion magazine that year. The press took its toll, however, and the Ferrers bought La Paisible, an 18th-century farmhouse in Tolochenaz, Switzerland, to live in privacy. Hepburns successful career continued when she starred in The Childrenââ¬â¢s Hour (1961), Charade (1963), and then was cast in the universally acclaimed musical film, My Fair Lady (1964). After more successes, including the thriller Wait Until Dark (1967), the Ferrers separated. Two More Lovers In June 1968, Hepburn was cruising to Greece with friends aboard the yacht of Italyââ¬â¢s Princess Olympia Torlonia when she met Dr. Andrea Dotti, an Italian psychiatrist. That December, the Ferrers divorced after 14 years of marriage. Hepburn retained custody of Sean and married Dotti six weeks later. On February 8, 1970, at age 40, Hepburn gave birth to her second son, Luca Dotti. The Dottis lived in Rome, but while Ferrer had been nine years older than Hepburn, Dotti was nine years younger and still enjoyed the nightlife. In order to focus her attention on her family, Hepburn took a lengthy hiatus from Hollywood. Despite all her efforts, however, Dottiââ¬â¢s ongoing adultery caused Hepburn to seek a divorce in 1979 after nine years of marriage. In 1981 when Hepburn was 52, she met 46-year-old Robert Wolders, a Dutch-born investor and actor, who remained her companion for the rest of her life. Later Years Although Hepburn ventured back into a few more movies, in 1988 her main focus became helping with the United Nations International Childrens Emergency Fund (UNICEF). As a spokesperson for children in crises, she remembered the United Nations relief in Holland after WWII and threw herself into her work. She and Wolders traveled the world six months a year, bringing national attention to the needs of starving, sick children throughout the world. In 1992, Hepburn thought she had picked up a stomach virus in Somaliaà but was soon diagnosed with colon cancer. After an unsuccessful surgery for colon cancer in November 1992, her doctors gave her three months to live. Death Hepburn, age 63, passed away on Jan. 20, 1993, at La Paisible. Her death was announced by UNICEF, the United Nations Childrens Fund, for which she had been a special ambassador since 1988. At a quiet funeral in Switzerland, pallbearers included Hubert de Givenchy and ex-husband Mel Ferrer. Legacy Though Hepburns film career was relatively brief, spanning mainly only the 1950s and 1960s, the American Film Institute named her among the greatest movie stars of all time. The AFI placed Hepburn in the third spot on its AFIs 100 Years...100 Starsà list of the 50 greatest screen legends, behind only Katharine Hepburn, at No. 1, and Betty Davis, at No. 2. (Katherine Hepburn and Audrey Hepburn were not related.) Hepburn is still remembered for such films as Roman Holiday and Breakfast at Tiffanys,à and to this day, she is still looked upon as a fashion icon for her style and elegance. Even decades after her death, Hepburn continues to be voted as one of the most beautiful women of all time on numerous polls. Sources ââ¬Å"AFIs 100 Years...100 Stars.â⬠à American Film Institute.ââ¬Å"Audrey Hepburn.â⬠à Biography.com, AE Networks Television, 22 Jan. 2019ââ¬Å"Audrey Hepburn.â⬠à IMDb, IMDb.com.Friedman, Vanessa. ââ¬Å"Givenchy and Hepburn: The Original Brand Ambassadors.â⬠à The New York Times, The New York Times, 13 Mar. 2018.ââ¬Å"The Most Beautiful Women Of All Time.â⬠à Esquire, Esquire, 26 Nov. 2018.James, Caryn. ââ¬Å"Audrey Hepburn, Actress, Is Dead at 63.â⬠à The New York Times, 21 Jan. 1993.Riding, Alan. ââ¬Å"25 Years Later, Honor for Audrey Hepburn.â⬠à The New York Times, The New York Times, 22 Apr. 1991.Roman Holiday. Filmsite.org.
Thursday, February 27, 2020
Endangered languages Essay Example | Topics and Well Written Essays - 750 words
Endangered languages - Essay Example There are numerous factors that researchers believe to playing a leading role towards the extinction of some languages. One of such factors is the aspect of parents pushing their children to learn languages that they believe are prestigious and ââ¬Å"superiorâ⬠to others, thus completely ignoring their local languages. It is a common trend especially in the developing countries whereby many people consider their local languages as inferior, thus get assimilated by hegemonies languages such as English. A significant number of people in the third world countries like Africa, particularly Kenya and Nigeria are straying away from their original traditions and native languages. In such countries, a large number of the young generation has shifted to different languages especially English. Some parents have decided not to teach their mother-tongue languages and instead teach them a second language because of many reasons related to social class and economic factors. The most unfortunate thing is that majority of them think that children can only learn to speak one language well, hence decide to dump their native languages (Dugan 10). They also go ahead and take their children to international schools that use the most dominant foreign languages. Natural and man-made disasters are also key factors that are leading to the extinction of some languages. Such disasters include war, famine, diseases, earthquakes, acts of genocide, and tsunami just to mention a few. For instance, the Rwandan Genocide almost wiped out the Tutsi community while Adolf Hitlerââ¬â¢s regime almost eradicated the Jewish community. During the genocide, more than 6 million Jews were killed, which is a very big percentage considering the fact that this is not a large community. Migration outside the original territory is also a major attribute of extinction of languages. Sociolinguists argue that some languages
Tuesday, February 11, 2020
Efficacy of Part Time Staff vis--vis Full-Time Staff Essay
Efficacy of Part Time Staff vis--vis Full-Time Staff - Essay Example Similarly, Wolbers elucidates, ââ¬Å"Dual system participants combine fixed-term contracts with full-time employment while studying workers are not very different from their non-studying colleagues. Working students are more often employed on a part-time basis. Nevertheless, the permanency of these student jobs is fairly high, much closer to the situation of regular employees rather than to that of dual system studentsâ⬠(2003). However, it is believed that ââ¬Å"since the work-life system is multi- and not just two-dimensional, it is important to examine how all life domains interrelate with each other. In this way, we would be in a better position to begin to assess all the benefits and disadvantages associated with working part-time and with other work-life balancing strategiesâ⬠(Warren, 2004). ââ¬Å"For both men and women, the likelihood to return-to-work increased with increasing number of opportunities to adjust. Adjustment latitude increased returning to part-tim e as well as full-time work. The study indicates that work organization is important for return-to-workâ⬠(Gun, 2006). In addition, it is highlighted that ââ¬Å"females, freshmen and full-time (versus part-time) students reported a greater degree of exposure to stressorsâ⬠((Buchanan, et al, 2004).ââ¬Å"There are very few small businesses that do not offer coverage and that have substantial numbers of uninsured workers. These businesses are not quite as rare as a needle in a haystack, but they are very difficult to findâ⬠.
Friday, January 31, 2020
Evaluation of Supply chain performance Essay Example for Free
Evaluation of Supply chain performance Essay The contents of the paper comprise the case study of ACTAVIS BULGARIA EAD Sofiaââ¬â¢s supply chain performance evaluation. It is elaborated in the paper that supply chain performance evaluation is not a simple concept; instead, it pertains to various drives, environmental factors, needs, technologies, and other forces. Managers must keep on evaluating the supplierââ¬â¢s performance in order to provide the company with competitive advantage. The evaluation and improvement of supply chain is somewhat oversimplified.à How the results of the evaluation will enhance the productivity of company is also discussed. Outline of Paper: The paper focuses on the supply chain management of the Actavis Bulgaria company and covers the following main points: The importance of measuring the performance of the organisations supplies chain (upstream and downstream). Key performance indicators to assess the companyââ¬â¢s suppliers have been used. Critical examination of the possibilities for improvements of the downstream supply chain has been undertaken. Importance of Supply Chain performance evaluation: With the increasing globalization the competition between the firms is also increasing.à à The Speed of delivery is becoming a key indicator of supply chain success. The dynamic nature of current and future operations requires constant analysis of medical materieldown to the individual item leveltransiting this pipeline. The goal of a supply chain should be to maximize overall supply chain profitability. Supply chain profitability is the difference between the revenue generated from the customer and the total cost incurred across all the stages of the supply chain. Supply chain decisions have a large impact on the success or failure of each firm because they significantly influence both the revenue generated as well as the cost incurred. Successful supply chains manage flows of product, information and funds to provide a high level of product availability to the customer while keeping costs low. Measuring the performance of the supply chain is critical to identifying troubled segments, determining success, and assessing operational capabilities. Measuring performance requires a metric that measures the time from demand creation to demand fulfillment at the customer level. Average customer wait time: a supply chain performance indicator Army Logistician, Nov-Dec, 2004 by David R. Gibson http://www.findarticles.com/p/articles/mi_m0PAI/is_6_36/ai_n8704513 From the managerial focus, the performance measurement can be defined as the information regarding the processes and products results, that allows the evaluation and the comparison in relation to goals, patterns, past results and with other processes and products. Also, it is important to highlight that a managerial performance evaluation system needs to be focused on results, which should be guided by the stakeholderââ¬â¢s interests. Beamon Ware (1998) affirm that the adoption of performance indicators should deal with the following questions: Which aspects should be measured? How to measure these aspects? How to use the measures to analyze, improve and control the productive chain quality? It is noticed that this is not an easy task, once there are several indicators available and it is necessary to align the used measures with the involved companies goals. In this direction, Maskell (1991) emphasizes the establishment of a relationship between the performance measures and the company strategic objectives. According to Beamon (1998), previous researches indicate that the exclusive use of costs as a performance indicator is common among the companies. This happens because the performance measurement through a single indicator is relatively simple. It should be attempted, even so, to the fact that this practice can provide very superficial information about the reality. Beamon (1996) also affirms that the chosen indicators should present simultaneously, inclusiveness (to include the measure of all the pertinent aspects), universality (to allow the comparison under several operational conditions), measurability (to guarantee that the necessary data are measurable) and consistency (to guarantee consistent measures with the objectives of the organization). On the other hand, it is not recommended to simply discard costs as a performance indicator due to its importance. The alternative would be the adoption of multiple indicators, involving a cost combination with time, flexibility and quality, according to the company competitive priorities. Traditionally, the performance evaluation is limited to an isolated company or productive process. For an effective SCM it is necessary to expand these concepts beyond the company limits, involving all the supply chain players. It is necessary then, the development of a performance evaluation system embracing all the business units. This can be achieved through the adaptation of the traditional performance evaluation systems. Currently Actavis operates in the country split into two divisions Operations and Sales Marketing. Actavis Bulgaria Operations is a holding company responsible for the management of the three factories providing first class generic products, mainly for the Bulgarian, Russian, Ukrainian and CIS markets. The Sales Marketing division is represented in the country by Actavis EAD, a company registered under the Bulgarian law. It employs about 200 people and operates three warehouses in the country. Actavis EAD is mainly focused on marketing the Groups products as first class generics on the Bulgarian market, which is the third biggest market for the companys own brand revenues world wide. Following its strategy for a vertical integration on the Bulgarian market Actavis recently acquired one of the biggest local distribution companies, Higia. It is expected that the combination of Actavis strong portfolio and Higias strategically important foothold in the distribution of pharmaceuticals will provide a more direct route to the customers and also provide a stronger platform for future growth. Commercial entities licensed by the Ministry of Health for wholesale trading with pharmaceuticals. Due to the corporate structure of Actavis AD (Bulgaria), the wholesale companies are the end-users of the company, since Actavis AD (Bulgaria) does not distribute its products directly to pharmacies and hospitals but through its distributing companies (wholesalers) to which ââ¬Å"to the marketâ⬠sales are made. The value added by the distributing companies to the overall commercial activities of Actavis AD (Bulgaria) is defined both by the key position of our major partners in the whole pharmacy supply chain and by the ever improving logistics and warehouse capacities of the leading national distributing companies. The distributing companies are the companyââ¬â¢s clients and at Actavis the customers are treated as a key to the companyââ¬â¢s successâ⬠. The wholesalersââ¬â¢ role for the overall business of Actavis AD (Bulgaria) is extremely important also due to the fact that the key distributing companies (e.g. Commercial League, Sanita Trading, Kaliman) have developed vertical integration within the distribution channel, that is they own pharmacy chains. (Actavis, 2004) The generic pharmaceuticals industry is rapidly consolidating on a global basis with the key factors for future success being scale, geographic reach, product pipeline depth and access to low-cost manufacturing. The combination of Actavis and PLIVA achieves all of these crucial requirements and would create the third largest generic pharmaceuticals company globally, with the geographic scope and size necessary to compete with the largest industry players. Furthermore: * The two companies are a perfect fit which will enable a rapid integration process and create a business with a leading position in the key US, European and Asian markets and a robust portfolio covering the entire spectrum of generic and biogeneric pharmaceutical products. * PLIVA will become an integral part of the combined Groups growth strategy and benefit from increased investment and a strengthened infrastructure. Actavis plans to increase the number of employees in Croatia to generate stronger growth and greater success. Actavis intends to increase production and R;D activities in Croatia, which will ultimately lead to more jobs in the region. * The enlarged business will benefit from low cost manufacturing facilities, efficient distribution and enhanced supply chain capabilities. Actavis has a strong track record of being able to drive down manufacturing costs across the Group without impacting the employee base. * PLIVA will become the headquarters for a substantial part of the enlarged business, and at the same time benefit from Actavis global footprint and infrastructure. * Actavis will seek a stock listing in Zagreb to encourage ongoing support from the investment community in Croatia. * Actavis puts great value on PLIVAs Croatian roots and is committed to revitalizing the PLIVA brand and expanding its recognition in key markets. * Actavis has a high opinion of PLIVAs management team and envisages them playing a central role in the new company and sharing decisions regarding future strategy. 20. 04. 2006Actavis announces improved preliminary proposal to Pliva http://www.actavis.bg/en/News/Pliva+improved+proposal.htm Performance measurement of Actavis Suppliers: Supplier performance must be rated on each of these factors because they impact the total supply chain cost. Next we discuss how each factor affects total supply chain cost and how a supplierââ¬â¢s rating on the factor can be used to infer a total cost of using the supplier. 1.replenishment lead time: As the replenishment lead time from a supplier grows the amount of safety inventory that needs to be held by the buyer also grows proportional to the square root of the replenishment lead time. Lead-time performances by a supplier can directly the translated into the required safety inventory using equation 11.9. Scoring the performance of suppliers in terms of replenishment lead-time thus allows the firm to evaluate the impact each supplier has on the cost of holding safety inventory. 2. On-time performance: On-time performance affects the variability of the lead-time. A reliable supplier has low variability of lead-time whereas an unreliable supplier has high variability. As the variability of lead-time grows, the required safety inventory at the firm grows very rapidly. 3. Supply flexibility: Supply flexibility is the amount of variation in order quantity that a supplier can tolerate without letting other performance factors deteriorate. The less flexible a supplier is, the more lead time variability he will display as order quantities change. Supply flexibility thus impacts the level of safety inventory that the firm will have to carry. 4. Delivery frequency/minimum lot size: The delivery frequency and the minimum lot size offered by a supplier affect the size of each replenishment lot ordered y a firm. As the replenishment lot size grows, the cycle inventory at the firm grows, thus increasing the cost of holding inventory. For a firm using a periodic review policy, delivery frequency also impacts the required safety inventory. Thus, delivery frequency of a supplier can be converted into the cost of holding cycle as safety inventory. 5. Supply quality: A worsening of supply quality increases the variability of the supply of components available to a firm. Quality affects the lead-time taken by the supplier to complete the replenishment order and also the variability of this lead-time because follow-up orders often need to be fulfilled to replace defective products. As a result, the firm will have to carry more safety inventory from a low-quality supplier compared to a high-quality supplier. Once a relationship between supply quality lead-time and lead-time variability is established, each supplierââ¬â¢s quality level can be converted to the required safety inventory and the associated holding cost. The component quality also impacts customer satisfaction and product cost because of rework, lost material, and the cost of inspection. 6. Inbound transportation cost: The total cost of using a supplier includes the inbound transportation cost of bringing material in from the supplier. Sourcing a product overseas may have lower product cost but will generally incur a higher inbound transportation cost, which must be accounted for when comparing suppliers. The distance, mode of transportation, and the delivery frequency affect the inbound transportation cost associated with each supplier. 7. Pricing terms: Pricing terms include the allowable time delay before payments have to be made and any quantity discounts offered by the supplier. Allowable time delays in payment to suppliers save the buyer working capital. The cost of working capital savings for each supplier can be quantified. Price terms also include discounts for purchases above certain quantities. Quantity discounts lower the unit cost but tend to increase the required batch size and as result the cycle inventory.
Wednesday, January 22, 2020
The Difficult Journey in Kate Chopinââ¬â¢s short stories, At Cheniere Caminada and Athenaise :: compare and contrast essay examples
The Difficult Journey in Kate Chopinââ¬â¢s short stories, At Cheniere Caminada and Athenaise Kate Chopinââ¬â¢s short stories, ââ¬Å"At Cheniere Caminadaâ⬠and ââ¬Å"Athenaise,â⬠present the tales of two innocents, Tonie and Athenaise, taking a journey. They must leave their homes and wander into foreign lands before returning with a greater understanding of themselves and life. The structure, setting, and images of these two stories symbolize the seeming transformation of the characters. In structure, the two stories follow a journey motif. In ââ¬Å"At Cheniere Caminada,â⬠Tonie begins at home and then travels to Grand Isle then New Orleans before returning to Cheniere Caminada. He cannot return to his home until he has come to terms with the questions that have risen in his life. For Athenaise, her journey also takes her from her married home. The story opens with her at her parentââ¬â¢s home. She is forced to return to Cazeauââ¬â¢s house, but because she does not have the answers to her questions, she cannot stay there. She runs away to New Orleans and only comes back to Cazeau when she finds her answers. Paralleling the journey of these two is the contrast of city and country. Tonie and Athenaise both live in the country, a place traditionally associated with innocence, a lack of knowledge. In the beginning of both stories, Tonie and Athenaise lack an understanding of love and sexuality. Tonie ââ¬Å"had no desire to inflame the hearts of any of the island maidensâ⬠(Cheniere 1). In Part II, the narrator tells the reader that Tonie had ââ¬Å"never felt those premonitory symptoms of love which afflict the greater portion of mankind before they reach the age which he had attained (2). Since the object of his affection, Claire, does not live on Cheniere Caminada, Tonie must travel to Grand Isle to be near her. After he misses the chance to take her as his own when they are alone on his boat (4), he leaves Grand Isle, and we next see him in New Orleans, even farther from his home. Only after he hears the news of Claireââ¬â¢s death can he return to Cheniere Cami nada because this represents the end of his quest.
Tuesday, January 14, 2020
Future Developments of Video Games Essay
The field of video games is one of the most exciting because it is constantly developing and advancing so quickly. Unlike a lot of areas of ICT which have reached a level of stability, all parts of games, gaming and games development are still growing and will continue to grow. This means there is the potential for individuals to have completely new ideas and be the first to create something in the field. The popularity of games is growing exponentially, with more and more people discovering an interest and passion for games all the time. A game now will reach a much larger, international audience and games developers can bring enjoyment to a vast array of people. Console manufacturers, games developers and other involved in the game industry and notoriously secretive about new projects being developed until they are almost ready for announcement and release ââ¬â and even then sometimes games and products can be cancelled at the last minute. All employees working in the industry have to sign a non-disclosure agreement (NDA) most of the time which forbids them legally from revealing any of their companyââ¬â¢s secrets. Releasing any information about a product could potentially jeopardise its sales. Technology evolves in amazingly rapid speeds. If you need any real observable proof of the speedy advancement of digital technology over the years, take a look at the gaming industry. From the very early years of black-and-white 2D games like Pong (1972) to the first 3D game, 3D Monster Maze in 1981, and from primitive first-person shooters like Wolfenstein 3D (1992) to complex, life-like shooters like Battlefield 3 (2011), thereââ¬â¢s no doubt that the gaming industry has seen its fair share of technological evolution. Hardware Developments Each new generation of console hardware made use of the rapid development of processing technology. Newer machines could output a greater range of colours, more sprites, and introduced graphical technologies such as scaling, and vector graphics. One way console makers marketed these advances to consumers was through the measurement of ââ¬Å"bitsâ⬠. The TurboGrafx-16, Sega Genesis, and SNES were among the first consoles to advertise the fact that they contained 16-bit processors. This fourth generation of console hardware was often referred to as the 16-bit era, and the previous generation as the 8-bit. The bit-value of a console referred to the word length of a consoleââ¬â¢s processor (although the value was sometimes misused, for example the TurboGrafx 16 had only an 8-bit CPU, and the Genesis/Mega Drive had the 16/32-bit Motorola 68000, but both had a 16-bit dedicated graphics processor). As the graphical performance of console hardware is dependent on many factors, using bits was a crude way to gauge a consoleââ¬â¢s overall ability. For example the NES, Commodore 64, Apple II, and Atari 2600 all used a very similar 8-bit cpu. The difference in their processing power is due to other causes. For example the Commodore 64 contains 64 kilobytes of RAM and the Atari has much less at 128 bytes of RAM. The jump from 8 bit machines to 16 bit machines to 32 bit machines made a noticeable difference in performance, so consoles from certain generations are frequently referred to as 8 bit or 16 bit consoles. However, the ââ¬Å"bitsâ⬠in a console are no longer a major factor in their performance. The Nintendo 64, for example has been outpaced by several 32 bit machines. Itââ¬â¢s only inevitable that gaming hardware is going to constantly be improved, with more processing power, graphics capabilities, sound quality and memory capacity. The input method using a controller has drastically developed over the years beginning with a clunky controller and simple joystick on arcade games, the video game controller has evolved to be ergonomically designed to feel comfortable to avoid injuries such as the ones in the repetitive strain injury group or carpal tunnel syndrome. Most modern controllers are designed with the relaxed position of the hands in mind, resulting in the ââ¬Å"prongedâ⬠design that reduces soreness and cramps after extended use, compared to older pads such as the NES or the Sega Master System. There are still a vast array of input methods to create an even more immersive experience, these include: steering wheel, pedals, light guns, dance pads, balance board, fishing rod, microphone and rhythm game controllers (drums and guitars). Many of these have been specifically designed to be used for a certain game or gaming series, such as guitar hero for example. The evolution of the controller to include more buttons proves that video games themselves are advancing as more buttons are required to complete different tasks within the game. New input methods are being developed to make the gaming experience more enjoyable and interactive, such as being able to control the character by body movement with sensor pads or clothing such as gloves. This type of input method can be seen back in the EyeToy for Playstation 2 which used a video camera. Most recently this market had been taken by storm with the introduction of the Wii and its totally unique controls. Many console manufactures have adopted this technique can be seen in the Playstation Move and the Xbox Kinect which both involve the player as a means of controlling the game instead of pressing buttons. This means of input is being pushed forward by many of the console manufacturers as it removes the stigma of video games being only for people who sit down all day and are lazy, and they are also seen as an alternative to exercising. The gaming industry has helped develop graphics and sound technology that can be incorporated as VR (Virtual Reality). An early 1990s attempt at a headset for console gaming and for hobbyists, was made by Future Vision Technologies. A modern example would be the Wii where the controller tracks and sends motion input accurately. There is also a new VR headset system in development designed specifically for gaming called the Oculus Rift. The headset provides approximately a 110 degree field of view, absolute head orientation tracking, USB interface and a 1200Ãâ"800 resolution with the final consumer version aimed at 1920Ãâ"1080. Some of the future games that will support the Oculus Rift includes Doom 4, Strike Suit Zero, Team Fortress 2, Miner Wars 2081, Minecraft and many more. Virtual reality has always been something that was portrayed in movies and television shows as something that will be ââ¬Ëthe future of gamingââ¬â¢. Attempts at creating it in the past have not shown popular results. However, it is something which is becoming more of a reality as technology advances, although whether we will ever reach the point of it becoming the standard of gaming is yet to be seen. Software Development The aim of software development is usually to reach a new level of realism or immersion. As processing power and memory increase, enhanced art and animation are able to be created. This allows images and movement to be more realistic. In the early days of first-person shooters, non-player characters (NPCs) had the intelligence of nicely rounded rocks. But theyââ¬â¢ve been getting much better lately ââ¬â look no further than Half-Lifeââ¬â¢s storytelling NPCs and Unreal Tournamentââ¬â¢s excellent bot AI. The market success of titles such as these has prompted developers to put more effort into AI, so it looks as if smarter NPCs will continue to show up in games. AI researchers rarely use computer games for their research, outside of classic board and card games such as chess, checkers, and bridge. Possibly they see most game AI problems as simple ââ¬Å"engineeringâ⬠problems. This view has not been completely unjustified because often the goal of game AI is not to create intelligence, but to improve gameplay through the illusion of intelligent behaviour. Many of the techniques used to improve the illusion of intelligence have nothing to do with intelligence, but involve ââ¬Å"cheats,â⬠such as giving game AIs extra production capability or the ability to see through walls, or ââ¬Å"faking itâ⬠by creating bots that ââ¬Å"talkâ⬠to each other but completely ignore what is said. There also has been a drift in AI research toward problems and approaches where precise empirical evaluation is possible. Needless to say, gameplay isnââ¬â¢t something that todayââ¬â¢s AI researchers feel comfortable evaluating. Although there is currently a significant gap between game developers and AI researchers, that gap is starting to close. The inevitable march of Mooreââ¬â¢s law is starting to free up significant processing power for AI, especially with the advent of graphics cards that move the graphics processing off the CPU. The added CPU power will make more complex game AI possible. Still, game developers should still be wary of AI researchers who say, ââ¬Å"My algorithm doesnââ¬â¢t run in real time right now, but just wait. In a few more years, Iââ¬â¢m sure the processing power will be there.â⬠A second, equally powerful force that is closing the gap is sociological. Students who grew up loving computer games are getting advanced degrees in AI. This has the dual effect of bringing game research to universities and university research to game companies ââ¬â already there are at least five AI Ph.D.s at game companies. AI researchers are discovering that building interesting synthetic characters in computer games is much more than just an engineering problem. Moreover, games provide cheap, robust, immersive environments for pursuing many of the core AI issues. They could be the catalyst for a rebirth in research on human-level AI The final force is the game-playing public, who are starting to demand better AI. With the saturation in the quality of computer graphics, better physics and AI are the two technologies that have the most potential to improve gameplay. Players are looking for more realistic AIs to populate their worlds with interesting non-player characters (as in The Sims) and humanlike opponents who must be out-thought and not just out-shot (and who donââ¬â¢t cheat). AI can also provide dynamic game control, adjusting the gameplay based on how the game is played. Imagine playing a first-person shooter where the AI not only reacts to your behaviour, but also anticipates your actions by using an internal model of the way you play the game to make its plan. It also adjusts its skill at the tactical level to match yours, so that the game is never a blowout for either side. What can computer game developers do to hasten the collaboration of developers and AI researchers? The most important thing is to make commercial computer game interfaces available to AI researchers. Developers of games such as Unreal, Quake, and Half-Life publish DLLs, making it possible for not only hobbyists but also AI researchers to build bots that play games. If developers from other genres such as real-time strategy games follow suit, you would see an explosion of research on AI for these games. Game developers can also join AI researchers in discussing AI problems and solutions in open forums. There is now a yearly symposium sponsored by the American Association for Artificial Intelligence (AAAI) on AI and interactive entertainment that brings together game developers and AI researchers. Building good AIs is hard and difficult work. Automated learning approaches such as neural nets and genetic algorithms can tune a well-defined set of behavioural parameters, but they are grossly inadequate when it comes to creating synthetic characters with complex behaviours automatically from scratch. There is no magic in AI, except for the magic that emerges when a great programmer works very hard. With the development of artificial intelligence, NPC characters are becoming cleverer. It is predicted that this AI will continue to offer more and more realistic opponents who can think almost like a human. New Technologies It is becoming more popular to connect the Xbox 360 to a Windows PC, which is easily possible as both are Microsoft products. XNA is a set of tolls which allowed games to be built for Xbox and tested through this connectivity. Where hobbyists had been frowned upon by consol manufacturers in the past, Microsoft are positively encouraging homebrew gaming. They run competitions to find newly developed XNA games and release them on Xbox Live Arcade. This is not only evidence of the future of homebrew games and hobbyist being accepted, but it also signals the integration of console with other media equipment with the seventh generation being best known for major consoles branching out into other types of media rather than solely focusing on games. All three consoles offer basic abilities such as photo-viewing, listening to music and browsing the web, as well as the ability to connect to external memory such as USB flash drives and SD cards. The Xbox 360ââ¬â¢s DVD player was plagued by quality issues but other media options became available later such as an external HD-DVD drive (now a dead standard), Zune downloadable content, Netflix streaming and Last.fm internet radio. PlayStation 3, on the other hand, offered HD movie playback out of the box via Blu-ray in addition to later services like Netflix streaming, and Qriocity music. This new generation for the first time has all of the major consoles focusing on online integration. All three have their own connection services: Wiiââ¬â¢s Nintendo Wi-Fi Connection, Xbox Live, and PlayStation Network. Competition has branched now from simply offering the best games to the best online content; smaller games can now be purchased and downloaded from online stores within the consoles, and extra applications such as Netflix streaming and Facebook connectivity are heavily supported. Almost all games sold in retail have online support, including online multiplayer and downloadable content for bug patches and new features, potentially increasing replay value in certain games for even years. Another notable feature in current-gen gaming is the use of avatar characters. Nintendo first introduced Miis with the Wii console, caricatures of players that could be created and used in flagship titles such as Wii Sports; however they lack the ability to customize that Xboxââ¬â¢s avatars have, as clothes and accessories can be purchased online or unlocked in games played. PlayStation 3, instead of an in-game character, offers PlayStation Home, a social simulator where avatars can talk and explore, and customize their homes with elements from games played. This basic idea allows the person playing the games to have a more personalised feel to their console and that they have become truly integrated with it. The console is becoming a central element that is integrated into a whole media system. People may become to get rid of their stereos and DVD players as this one central piece of equipment makes many other defunct. It may even be that in the future the console is the integral part for controlling a house, including the lighting, temperature and other devices. With more reliable and faster internet connections, the technology of cloud computing has begun to gain some momentum. The Sims creator Will Wright embraces the idea of cloud gaming as a crucial part of the future of the industry. For one thing, the gaming industry sees it as an opportunity to make games as easy to access as music and movies.
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